This article expands persona studies by exploring the non-human persona of a coherent online presence of a media form: the podcast persona. I am looking forward to expanding on this approach with the talented Jasmyn Connell in the near future.
Connell, Jasmyn and Moore, Christopher. 2023. Ja’miezing’s Podcast Persona: Intertextual and Intercommunicative. Convergence, 0(0). https://doi.org/10.1177/13548565231201597
An online persona is a public presentation of a human or non-human actor such as organisations and locations, digital objects, artificial intelligence, and media texts. This article provides an analysis of the online persona of the Australian satirical comedy podcast, Ja’miezing. Written, directed, performed, and produced by comedian Chris Lilley, Ja’miezing is a narrative podcast series that features the intimate details of the post-high school life of the character Ja’mie. The podcast launched following Lilley’s online cancellation which resulted in his previous mockumentary television shows being removed from Netflix and the Australian Broadcast Corporation’s video-on-demand service, ABC iview. The study builds on the five dimensions of persona – public, mediatised, performative, collective, and value – by drawing on contributions from podcast studies to better understand the unique features and practices of podcast personas. It seeks to untangle the complex interplay between the intertextual and intercommunicative connections of podcast producer, host, character, platform, and audience micropublics as they contribute to the online presentation of the podcast’s persona. The article highlights the potential of podcast personas as a unique form of a non-human online persona that requires further investigation. This approach also has implications for how to consider other forms of mediated communication with online personas.
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